ABOUT

JAMVFX worked closely with McCann Birmingham and Director Leif Johnson to develop a domino sequence out of JTIs logic compact vaping devices. From the outset it was an ambitious undertaking, initially conceived to be a mix of CGI and live-action. Through the development process, the idea had evolved to be completely CGI except for the opening and closing hand elements which were shot here in JAM’s Studio.

CREDITS

Director: Leif Johnson
Creative Agency: McCann Birmingham
Studio Creative Director: Dan Andrew
CGI: Alex Polo
Animation: JAMVFX
Producer: Evren Olgun

SIMILAR PROJECTS:

I have worked with many Vis FX companies over the years but most recently with JAMFX and the I found the experience to be by far the best.  The most crucial element for me is the communication and I found this to be fantastic.    I was able to speak to our supervisor any time – no problem was too big or small for them to sort.   We were on a very tight deadline and they delivered ahead of time and the work was exemplary.     They are also an incredibly creative company and always felt that they cared about the project and had invested time in understanding what was needed.
 
I know that our whole team from our director to our post producer enjoyed the experience and crucially, plan to work with them again.
 

JOHN POCOCK

FILM & TV Producer