Jam have once again teamed up with NBC creative to this time produce some beautiful eye catching idents for SYFY’s autumn channel rebrand. 

Jam were asked to pitch numerous ideas and executions to represent the variety of content on the channel.

The main themes were Horror, Fantasy, Space and Science fiction, the idents had to be 15 seconds long and would be framed by the moving silhouettes of the the new SYFY logo. 

Jam’s team led by Studio CD Dan Andrew came up with 8 designs which were presented, these were then whittled down to 4 which then went into production. The first three are now on air with the fourth due for release later this year.

The budgets being fairly tight on the projects, Jam got creative and decided to produce one ident entirely in CG, two others with mixed CG and live action and a fourth being a live action studio shoot.

For more information about the project or to work with us on your next project over at Jam, please feel free to email [email protected]

CREDITS

Client: SYFY
Agency: NBC Universal Creative
Post Production: Jam Studio

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I have worked with many Vis FX companies over the years but most recently with JAMFX and the I found the experience to be by far the best.  The most crucial element for me is the communication and I found this to be fantastic.    I was able to speak to our supervisor any time – no problem was too big or small for them to sort.   We were on a very tight deadline and they delivered ahead of time and the work was exemplary.     They are also an incredibly creative company and always felt that they cared about the project and had invested time in understanding what was needed.
 
I know that our whole team from our director to our post producer enjoyed the experience and crucially, plan to work with them again.
 

JOHN POCOCK

FILM & TV Producer