JAMVFX freeze time to Savour the Golden Moment with Steve Cope at 2AM films for Africa’s Guinness Gold.

The frozen moment was achieved with careful planning and precision. The shots were constructed from two main plates; a live-action foreground hero & a high-speed background plate to minimise the movement of the live-action people.  Due to a moving camera, a bolt camera rig was employed to allow the passes to be shot with the same move at different speeds.

3D liquid was created using real flow simulations textured, animated, and match moved with the live-action plate.



Set Supervision: Mark Robinson
VFX lead Flame Artist: Pete Young
Flame: Matt Clarke
Grade: Mark Horrobin


Production Company: 2AM films
Director: Steve Cope
Producer: Chris Cable
EP: Nick Crab
Client: Diageo
Creative Agency: Hey Human
Production Agency: We are Another
Agency Producer: Chris Cable